Median

Median
2002
digital photographs
430 x 830 mms

A pair of rephotographs sourced in travel magazines. The title invokes the flat nothing of statistical middle ground, too familiar to invite scrutiny.

There is a kind of vetiginous nausea implicit in all advertising, experienced in the banality and ubiquity of the photographic image as the all-pervasive surface of modern life. Enlarged to emphasise their benday dots, these photographs are unmistakably removed from their original context, yet testify to the infinite reproducibility of the social image.